What sells here is not what a shop would put in the window. It is single-ingredient staples and condiments by the box.
Bob's Red Mill accounts for four of the ten: whole grain spelt flour, gluten-free baking powder, red lentils and organic buckwheat groats. Knox unflavored gelatine comes in the 16-ounce resealable canister rather than the little envelopes. Condiments arrive in food-service counts -- Hellmann's real mayonnaise in 75 packets, Heinz ketchup in 200. The rest: BFree Carb Savvy tortillas, Flourish buttermilk protein pancake and waffle mix in a two-pack, and Mac's original fried pork rinds in the 7.5-ounce canister.